Kitsch defines an art form that represents a low quality copy of previous styles. According to the writer Milan Kundera, this word, born in Germany in the last century, designates all those people who wish to be accepted at any price and by the greatest possible number of people.
This movement was born from the middle class of those times, which expressed their concerns, which were linked to concepts such as ostentation and waste. Kitsch culture exhibits an incongruous mix of forms, contents and themes. None of the elements present a logical relationship or connection; things are put there for the mere pleasure of piling up objects, creating contrasts and even giving rise to exaggeration.
This style is characterized by the use of objects that can be found in shops where fake reproductions of works are sold. Fluorescent colors such as pink, red, green, etc. are highlighted. The materials used range from plastic to imitation stones.
Another feature of this movement is the inclusion of religious elements, which are mixed with objects typical of pop art, as well as with images of some contemporary characters, who embody examples of a life full of clichés in every possible way.
This trend is the result of what we know as consumerist culture, which is constantly being blamed on the lifestyles of new generations. And to you, what sensations does this decorative style provoke? We are interested in knowing your perceptions and opinions, please contact us through this blog. Thank you for following us!
It was in the second half of the 19th century that the German bourgeoisie in Munich began to experience significant economic and social growth. These ‘nouveau riche’ who were concentrated in the city of Munich wanted to achieve the status of the aristocracy by emulating their customs and cultural and aesthetic tastes. For this reason, they began to demand artistic objects in imitation of the great royal collections, but whose quality was doubtful.
This cheap imitation of great art also appeared in Monaco. This city was one of the favourite European holiday destinations for American tourists, who were fascinated by the great works of European art history. These tourists began to consume sketches and imitations of these works, resulting in a series of by-products that provided easy aesthetic experiences.
Since then, Kitsch has evolved to the present day from the great mansions of the North American west coast where styles such as baroque, gothic and rustic were chaotically mixed, to the kitsch of the 21st century which creates fresh and daring environments.
Today it functions as a universal concept and corresponds above all to an absence of style as such.
A style? The more the merrier.
As we said before, if something characterizes kitsch it is the absence of style. To create this kind of atmosphere you must select pieces with their own personality without worrying about them fitting in with the rest of the pieces you already have. Modern and retro pieces can perfectly coexist with baroque, Louis XV style or neoclassical furniture, modernized with daring tones. They will not go unnoticed and will allow you to create spaces with personality.